I wanted to use this product personally and for a couple of clients that have a real need to re-seed this spring. I am getting quotes of $19.75 to 27.00 a pound (guess who has the highest price). The application rate for existing Turf is 16 - 24 pounds per acre. Nobody seems to stock it with 100 miles of me. Am I getting bogus prices or is this stuff that expensive? We're talking $100.00 per 10k FT2 - at the low end of the application rate - just for the product. Yikes... I'm not sure my clients are going to go for this. What are you guys paying?