I will be modifying my Co. Name for broader appeal but will still run ads under "Exact Rototilling" which I ran under my other dba. I want to assimilate the Rototilling into the new dba . . . so is the word "Garden" going to convey this? What does the word GARDEN really convey in the Co name? For example is "Precision Lawn & Garden" a better option than "Precision Outdoor Services". The services I will offer for 2008: Custom Rototilling, Mow-trim-blow, Spring and Fall clean-ups, Dog Poop pick-up & Light bush, shrub and tree trimming for weekly mow clients. I am considering adding: Aeration, de-thatching, power washing and snow removal next winter with a 4x4 ATV and snow blower. I am far from a Master Gardener nor do I consider myself any sort of garden expert. I can not rattle off Latin names of plants, what works well in the shade etc. I can distinguish most weeds from most desirable plant but that's where it ends. But I am very capable at running a Troy-Bilt Horse tiller and delivering a finished polished service that impressed a fair number of my clients to the point of being paid more than my quoted price last spring. If . . . my wife was actively working in the business and was close to being a master gardener, or had worked in a Nursery for many years then the word "GARDEN" might fly. But she is neither. I will learn the plants and trees as I go but . . .? So . . . for these reasons is "Precision Outdoor Services" better than "Precision Lawn & Garden" . . . ?