1. Missed the live Ask the Expert event?
    Not to worry. Check out the archived thread of the Q&A with Ken Hutcheson, President of U.S. Lawns, and the LawnSite community in the Franchising forum .

    Dismiss Notice

Van Lettering

Discussion in 'Business Operations' started by Island Lawn, Mar 14, 2001.

  1. Island Lawn

    Island Lawn LawnSite Senior Member
    Posts: 632

    I'm having my van lettered next week
    ($250 design & installation)

    I expect this to bring in some calls!
    Also, will project a more professional image.
    (1st impressions count!)

    The lettering lady told me to wash, but dont wax, the van before bringing it in.

    Should I use anything like a degreaser, or bug/tar remover?

    The van isnt that dirty at all, I just want the vinyl to stick well.


    [Edited by Island Lawn on 03-14-2001 at 05:24 PM]
  2. Stonehenge

    Stonehenge LawnSite Bronze Member
    from Midwest
    Posts: 1,277

    So long as the vehicle isn't a rust-bucket, the vinyl will hold just fine. It does project a professional image, but don't get disappointed if the calls don't come streaming in. I haven't had too many calls that way, but I also have never MADE calls that way. But it something you have to do to look professional.

    Make sure your name and logo are big, so they remember that when they look in the phone book for you.

    Price sounds about right, too.
  3. TJLC

    TJLC LawnSite Bronze Member
    Posts: 1,308

    Have you thought about magnetic signs? There alot cheaper and can be moved from vehicle to vehicle. Just a thought.
  4. plowjockey

    plowjockey LawnSite Senior Member
    Posts: 332

    Magnetic signs are a good way to go except for the possibility of theft (first hand experience) if left on while away from your vehicle. No..I can't figure why someone wanted the signs advertising MY business. But then again who knows what goes on inside the mind of a thief.
    When I had my vinyl lettering done I also had my web address put on as well, I find that more people will link to a web address than will pick up the phone to call

    Just my 2 cents worth.

    Barger Signs Services Div.
  5. Island Lawn

    Island Lawn LawnSite Senior Member
    Posts: 632

    I considered magnetic signs, but I based my decision on trying to project a more professional image. This company does very professional magnetic signs as well, but just didnt "out do" vinyl.
  6. plowjockey

    plowjockey LawnSite Senior Member
    Posts: 332

    I aagree. That's what I'm ordering tomorrow for my dump.

  7. Fine Lines Lawn

    Fine Lines Lawn LawnSite Senior Member
    Posts: 447

    I like permanent vinyl lettering. I've had past trouble with magnetics blowing off or rust forming under them. (I seldom removed them) Permanent signs give a look of a permanent company. Also, be concise. Company name, phone number and web address are sufficient. It's hard to read a full business card on a truck going 50 mph.
  8. Randy Scott

    Randy Scott LawnSite Bronze Member
    Posts: 1,915

    Island Lawn, I would not worry about doing anything to the van. If this lady is a professional she will know how to prep the surface. They will most likely wash the area with soap and water and then wipe it down with a wax and grease remover. Then use a solution formulated to ease installation of the vinyl so they can squeegee the air bubbles out. :) When I took my trailer to get done last month there was more snow and salt sprayed on it than you could shake a stick at. They know how to get that stuff ready, let them do it! Good luck! :D
  9. Fine Lines Lawn

    Fine Lines Lawn LawnSite Senior Member
    Posts: 447

    Very catchy company name.
    I like it!
  10. diginahole

    diginahole LawnSite Member
    Posts: 249


    Sometimes your truck isn't going 50mph so it pays to have some information on the services you provide on your truck. I can attribute several jobs that I signed last year directly to truck advertising. People may not call directly from the phone number on the truck but a professional sign job will make them recognize you in the phone book before the companies they don't recognize. Sometimes people will just approach me at the gas station or Tim Hortons. I got a $7000 job like that the first week I had my truck done!

    [Edited by diginahole on 03-15-2001 at 07:47 AM]

Share This Page