1. Missed the live Ask the Expert event?
    Not to worry. Check out the archived thread of the Q&A with Ken Hutcheson, President of U.S. Lawns, and the LawnSite community in the Franchising forum .

    Dismiss Notice

Web gurus- please help my site!

Discussion in 'Digital Marketing' started by XC skier, Apr 20, 2014.

  1. PaperCutter

    PaperCutter LawnSite Bronze Member
    Posts: 1,942

    Lose the drop-shadowed serif text things, like tony mentioned. It really does cheapen the look of your site.

    In general it's a pretty nice marketing piece but there are some things on the design end that aren't working.
  2. XC skier

    XC skier LawnSite Member
    Posts: 208

    Can some one explain what a picture of text is, and how this is different than text? If I am using a site builder then how am I to do it the correct way?
  3. greg8872

    greg8872 LawnSite Senior Member
    Posts: 298

    A picture of text is an image that has text in it.

    Humans can read it, so I mentioned in my post, the bots do not see any headings. Well actually they do, to bots, most pages on your site have the same two headings "Description" and "Pricing"

    Also then there is the issue of your mobile site, becasue that layout removed you header images, none of the headers you have in those images are shown. The first heading on most pages is "Description", and even worse, you don't really see page titles so well on many mobile devices, so I have to figure out what page I'm on from the content.

    There are other technical issues, but I think we've demonstrated why you should have them switched over to real headings.
  4. Tn Turf

    Tn Turf LawnSite Senior Member
    Posts: 286

    What is your website?


    Nevermind, found it on your 2nd post =D
  5. Tn Turf

    Tn Turf LawnSite Senior Member
    Posts: 286

    Wow, great looking website. I really like how clean it is. Some sites are just too darn cluttered, but yours is really clean. I also like your images, great touch. I would probably recommend adding a image gallery, but I can tell you do really good work just by the images you put up.

    What you need to do now is advertise. Facebook advertising is very effective, you can advertise on there for a very cheap price (compared to Google Adwords). And you can narrow your target down to area radius, age, income, race, gender.. and more! Very powerful stuff.

    Don't forget to build high quality backlinks =D

    All-in-all, Great website!
  6. Tn Turf

    Tn Turf LawnSite Senior Member
    Posts: 286

    Oops, I just found an SEO no-no. Your URL structure should be cleaned up. You have http://www.newyorklandscapemgt.com/index.html

    You need to do a redirect in your .htaccess file so it looks like this http://www.newyorklandscapemgt.com/

    The index.html doesn't need to be there. You're going to have this domain forever, so you when you build backlinks, you will want to build to the root http://www.newyorklandscapemgt.com/. If you backlink with the index.html, it devalues the backlink (and PageRank).
  7. cotyledon

    cotyledon LawnSite Senior Member
    Posts: 544

    Looks good on iPhone I love that!!
    Posted via Mobile Device
  8. tonygreek

    tonygreek LawnSite Gold Member
    Posts: 3,439

    I would love to read why Facebook advertising is very effective for LCO's. Thanks in advance.

Share This Page