One thing aside from the well though out tags and stuff for websites that I like, is the incentives to visit stuff. For example, advice pages. I think I see advice pages on arborist websites a bit more often. Anyway, that's one aspect I've tried. One thing I'm experimenting with as of this week, is a wallpapers page. I already had albums of our region, just to give visitors from abroad an idea of what Oregon is like, maybe entertain them a bit (I like looking at their photos - why not). So... figured, why not pick some favorite images from my albums that I like using for my own wallpapers, and just make a page for that aspect.... then keep building on it. http://www.mdvaden.com/screen_savers.shtml Just one more brick in the foundation.