When you get a aeration or overseeding customer (or even lawn customer) who obviously needs to be put on a fert program, what methods do you use to commonly persuade them to use your services? Lets say you go to do a job, and you meet the customer, talk to them about their lawn, suggest yourself for fertilization services and give them your pitch on what you can do differently and how you can help their lawn. All the good stuff you would normally do to sell a new fert customer. Now the customer responds with something along the lines of, I've had 5 differnt fert co's over the last 5 years, and none of them have done any good. I'm going to do it myself next year with good ole' Scotts, my lawn always looked good when I used to use Scott's in the past. Is their a way to bring these people back from the darkside, or are they gone forever???