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What percent response for advertisements?

Discussion in 'Pesticide & Herbicide Application' started by GreenHor7, Feb 12, 2008.

  1. GreenHor7

    GreenHor7 LawnSite Member
    Posts: 131

    I was wondering how most of you guys advertise and what means do you guys find to be most effective. Also, what is the response rate on mailers. Is it 3-5 percent?
  2. rcreech

    rcreech Sponsor
    Male, from OHIO
    Posts: 6,059

    Postcards work very well!

    Door Hangers work very well!

    I think that realistically you would be looking at 1-2% but a lot of that can be determined by timing, quality of piece and the area you market in.
  3. garydale

    garydale LawnSite Senior Member
    Posts: 813

    You would be lucky to get 3%. I've tried every type of advertising over the years and the return is about 2% in the overall.
  4. tgnb

    tgnb LawnSite Member
    Posts: 15

    +1 to all that. Watch the weekend forecast before you put out your postcards!

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