snomaha
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  • Snomaha
    Reading your past post you without a doubt have a ton of knowledge. Glad you take the time to post. Wonder if you can answer a few questions? I’m in year 3 about to start year 4. Left full time job in aerospace this past May. I do treatments only about 275 customers. Any advice? Particularly marketing.
    Tia!
    snomaha
    snomaha
    Good morning - I think you picked one of the higher margin services to provide in the green industry, so that’s a good start.

    My best marketing experience I can share is to get involved in your community. Serve on a board, volunteer, donate to youth sports. Second best marketing advice would be to have strong software that has some type of real time ability to up sell the customer.
    I posted a thread 2 years ago about a custom database and you mention you were creating your own. wanted to ask some details about that and what application you used etc.
    snomaha
    snomaha
    The platform we use is Apples FileMaker Pro - CRM, scheduling, reporting - syncs with QB for financials. Developing our own software has been an interesting journey - our spend was more then triple our original budget. It's easy to start feeling like Henry Ford and think you can automate everything.
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