Advertising for commercial accounts

Discussion in 'Business Operations' started by stevenf, Feb 5, 2011.

  1. stevenf

    stevenf LawnSite Bronze Member
    Messages: 1,612

    This has been beaten to death but I am not looking for the usual answers of how you fight to gain them through cold calls and visits.
    I want to know about the accounts that came to you. What forms of advertising is used to gain attention in commercial side of this business? Was it postcards to businesses? TV commercials? Billboards? or simply word of mouth over time?
  2. bustutah

    bustutah LawnSite Member
    Messages: 52

    In my experience the answer is all of the above. Constant contact and repitition is important. They see you in the paper, you drop by the customer's biz, they receive a door hanger at their home, they see your wrapped truck next to them at the light. Keep a professional look about you. They think this will reflect in your work. The commercial account is nothing more than a person with a commercial lot. Good luck.:usflag:
  3. juststartin

    juststartin LawnSite Senior Member
    Messages: 341

    can you post a pic of your wrapped truck?

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