Since 02/06/2008 through 04/13/2008 I have had 14 real leads. Out of those 14 I closed 4 which is 3.5%. I'm guessing this isn't bad since flyers and such give about a 1-2% return. It's a shame because I just lost a $7600 job to someone else after designing and everything, oh well always next time. Some people just look at price, no matter how much you try to educate the customer which is just a part of business.