All Pro Industries - O'Charley's Restaurant Goes "Green"

Discussion in 'Landscape Architecture and Design' started by allprogreens, Apr 4, 2008.

  1. allprogreens

    allprogreens LawnSite Senior Member
    Messages: 503

    All Pro Industries - O'Charley's Restaurant Goes "Green"




    In a highly-competitive industry based largely on perception, restaurant owners and managers are realizing the value of exterior aesthetics to their customers. Because most restaurant-seekers enjoy a surplus of available options and often make decisions based solely on appearance, keeping a well-manicured landscape has become more significant for many eateries in the area.

    Mark Walkup, general manager of O’Charley’s restaurant in Cleveland, Tenn., recognizes the need for year-round aesthetic appeal and made the decision to install synthetic grass from All-Pro Industries as the centerpiece of his restaurant’s landscape last month. “It has literally transformed the entire exterior feel of the restaurant … it is the only product that can give you a natural-looking, green lawn year round,” commented Walkup.

    He continued, “Our grass is the talk of the town. Since we installed the synthetic product, both customers and vendors constantly comment on the attractiveness of our landscape.”

    In addition to providing visual interest, synthetic products have become an eco-friendly solution to drought and other environmental issues affecting the region. Water has been considered a commodity in the southeastern United States over the last year and All Pro Industries offers products that require no watering and are virtually maintenance-free.

    “… the restaurant will potentially save hundreds of dollars on our monthly lawn care bill with the installation …,” noted Walkup with reference to the long-term cost savings of a synthetic landscape.

    For FREE information
    All Pro Industries Inc.
    306 Joy Street
    Fort Oglethorpe, GA. 30742
    Chris Heptinstall, President
  2. GreenT

    GreenT LawnSite Fanatic
    Messages: 42,962

    I would never install this on a residential property, although I can see the benefits in a high-traffic, commercial application.

  3. EagleLandscape

    EagleLandscape LawnSite Platinum Member
    Male, from Garland, Texas
    Messages: 4,350

    How do you combat disease on synthetic turf. Since synthetic turf is not a living product, how does it break down disease and organic matter that falls onto it. Also, isn't some kid going to go running onto that turf and slice their knee open on that steel edging?
  4. allprogreens

    allprogreens LawnSite Senior Member
    Messages: 503

    Great Question
    The turf has holes in the backing which allows for water draining. The have done a "Water Permability Test" and the product drains at a rate of 66 inches per hour.

    The edging on the above example was for a commercial application and not a home. Although for the base material, you would have to retain the base using some type of edging. It's like anything could install a water feature, pavers, retaining wall, etc. and a kid could get hurt on any of those things
  5. allprogreens

    allprogreens LawnSite Senior Member
    Messages: 503

    Here is a "Natural Sod vs Synthetic Turf Cost Comparison" These are actual numbers done by a Florida "Irrigation" contractor that installed 2500 sq. ft. of synthetic turf and it shows what he would charge for a natural Sod job.
    The synthetic turf would pay for itself in 4 years.......and with a 10 year workmanship warranty, would save the homeowner/commercial owner alot of money over the next 6 years.

    Sod Install
    (Based on 2500 sq. ft.)

    6 Pallets of Sod installed @ 1.25 per sq. ft. $3,000.00
    Irrigation System: 2,500.00
    • Grass Zones
    • Shrubs/Flowers/Landscaped Zones
    • Valves
    • Clock/Timer

    Mowing @ 40.00 each X 48 times/yr 1,920.00
    Spray – Fertilizer/Insects a year 600.00
    Water Usage Per Year 800.00
    Total $8,820.00

    Recurring Annual Cost:
    Mowing: $1,920.00
    Spray: 600.00
    Water: 800.00
    Total: $3,320.00

    Natural Sod Cost Over A Four(4) Year Period:
    Year 1: $8,820.00
    Year 2: 3,320.00
    Year 3: 3,320.00
    Year 4: 3,320.00


    Synthetic Turf Install:
    Synthetic Turf @ 3.30 per sq. ft. X 2500 sq. $8,250.00
    Labor: 3 men X 8hr/day X 2.50 days = 60 hrs @ 15.00 per man hour $900.00
    Base: 40 Tons @ 15.00 each $600.00
    Infill: 125 bags @ 100 lbs per bag – 40 grit sand $625.00
    BobCat Rental ½ Day – To move base $150.00
    One Ton Ride-On Roller ½ Day Rental – To compact base $125.00
    Freight: $554.00
    Misc: $200.00

    Total Cost $11,404.00 or $4.56 per sq. ft.

    Charge: 7.50 per sq. ft. X 2500 sq. ft. = $18,750.00
    Profit: 2.94 per sq. ft. X 2500 sq. ft. = $7,346.00

    Charge: 8.00 per sq. ft. X 2500 sq. ft. = $20,000.00
    Profit: 3.44 per sq. ft. X 2500 sq. ft. = $8,596.00

  6. allprogreens

    allprogreens LawnSite Senior Member
    Messages: 503

    Next week we will have the Installation "Training" video of the O'Charley's Restaurant job on our website:
  7. allprogreens

    allprogreens LawnSite Senior Member
    Messages: 503

    All Pro Industries – NEW Synthetic Lawn Installation Training Video

    This NEW Step-By-Step Training video shows the installation of 1000 sq. ft. of lawn turf that was installed at an O’Charley’s Restaurant.

    The 15 minute video includes:
    • Step-By-Step Installation
    • Estimating The Job
    • Natural Sod VS. Synthetic Turf Cost Comparison
    • How To Market & Sell The Product



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