i was thinking they can attract attention, which is good. there's a few around here that i've seen, used for plowing think about it, big bed if you need it, or carry the crew around. logo it up, would turn heads. lets face it, a scratched, dented silverado with the logo on the side, mud spilling out of the back isn't exactly pretty anyway. i would never buy one for personal use, but for work...3/4 ton ones are quite expensive, though. anyone seen many where they are used for biz?