Ok here's the deal I gave a guy an estimate it averages $250+ per moth for 2 yards to be serviced. Hes gonna give me a 10' by 10' billboard on a pretty busy street in are town that has a population of 475,000. Now the billboard runs 350 so on weeks I wouldn't have any extras I would have to pay the extra. Have any of you used billboard advertising? What would you do?