I did a search and didn't find a ready answer to this question. In the search for new information - I'm curious what books others have found helpful. I've listed a few below that I think are good reads. Any comments on these books, or books that you wouldn't waste your time on would be helpful. Books I would recommend: E-Myth by Michael Gerber You will be satisfied by Bob Tasca The Millionaire Next Door by Tom Stanley Guerrilla Marketing by Jay Conrad Levinson I'll post more later once I get home to look on the shelf. But this is a good start.