can you do it every other week

Discussion in 'Lawn Mowing' started by Greatdane522003, Mar 25, 2007.

  1. Greatdane522003

    Greatdane522003 LawnSite Member
    Messages: 86

    I sent out 13,000 direct mailers last week and i've got about 12 calls so far, and most of the people calling what it done every 2 weeks, and someone is running around here doing lawns for 25 bucks, and i'm getting tired of hearing i'm on a budget, yeah so is donald trump I'm going to start telling these people:realmad:
  2. KS_Grasscutter

    KS_Grasscutter LawnSite Gold Member
    Messages: 3,338

    Well, 12 EOW lawns are better then no new lawns IMO. How big are they? Here in Hutch, seems like my lawns are all about 8-10k SF and are all $25/cut. That seems to be about the average price here.
  3. TNT LawnCare Inc.

    TNT LawnCare Inc. LawnSite Bronze Member
    Messages: 1,157

    Charge what you want for your work,remember to be somewhat reasonable. If 25 is what you want then charge 25. You can bet gas will be 3 bucks a gallon this year too.
  4. tacoma200

    tacoma200 LawnSite Fanatic
    Messages: 5,426

    Walmart and Target make lot's of money with people on a budget. Work with what you can get and weed them out later if needed. Sounds like your on a budget also if you sent 13,000 flyer's. If you don't need the work politely decline. Start telling customers off can only hurt your business reputation. Especially if they really didn't do anything wrong.

    GSPHUNTER LawnSite Senior Member
    Messages: 311

    My min. is $25, but for every other week, it goes up.
  6. Woody82986

    Woody82986 LawnSite Silver Member
    from DFW, TX
    Messages: 2,128

    I mark up bi weekly services and make sure they know that if they want the lawn to actually look good, then bi weekly is not the way to go. I had a lady who e-mailed me begging for me to come out and give her an estimate and some suggestions for getting her front yard and beds into shape because they are about to put their house on the market. She said she didn't mind paying whatever it took to make the lawn look better and the beds back in shape. I get out there, estimate everything and e-mail her back a comprehensive estimate after talking with her on the phone for almost 30 minutes and her telling me that her and her husband want to do whatever it takes to make the lawn look healthy and green. She e-mailed me back after the estimate saying my prices were way too high and that she thinks bi weekly lawn care with no fertilizer was all the lawn needed to get back in shape. I called her back and asked her if she wanted to get her lawn and landscape in shape or if she was looking for the cheapest form of crappy lawn care they could get by with until they unload their house. She said she had no clue why lawn care companies charge so much money and that I am the 6th company she had contacted that told her the same thing and provided basically the same estimate. I just told her to walk down the street and find the first 15 year old who wants $10...
  7. Mowman16

    Mowman16 LawnSite Senior Member
    Messages: 282

    How big are the lawns? I say charge what you need to and if people can make a living doing it for 25.00 then let them. Over here 25.00 is the going rate and the low-ballers charge 18.00:cry: :dizzy:, I say be thankful.
  8. Mountain Peak

    Mountain Peak LawnSite Member
    Messages: 203

    This is my third year in business and I'm a big direct mail guy too, My phone has been ringing off the hook. My first thought when I saw your post was that you might try to target a different customer with your direct mailer. I went with 60K income level this year and next year I'm going to increase my target market to income earners above 100k. I know guys that are making a good living doing the 25 a week yards, but I don't want to just make a good living.
  9. S man

    S man LawnSite Gold Member
    Messages: 3,562

    My standard price is 30. But most of my lawns are more than that and the ones that are lower than 30 are just front yards.
  10. stroker51

    stroker51 LawnSite Senior Member
    Messages: 819

    What part of OP are you targeting? I don't do any work up that way, but I know several people who do. I would think that you could/should be able to get at least $30 a yard up there to start out. I'm in Lawrence, and my minimum for new lawns is $30. I've still got a few that i picked up 2 years ago that are $25-$27, but they'll probably need to go up next season. It's tough when you're just starting out, I'd probably go ahead and take what you can get, $25 a pop isn't bad, in most cases. I always had the impression that OP was a better market than Lawrence, but maybe not?

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