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Commercials. You Find Them or They Find You?

3593 Views 20 Replies 14 Participants Last post by  eddie12065
Ok, so i would like to have a discussion regarding commercial accounts.

I currently have two, one small apartment building, that only has flowerbeds, and one furniture store, decent amount of grass, lots of trimming.

Both have approached me, by word of mouth. The furniture store was acquired last year, after my mom was speaking to the owner (old friend) at a sporting event.

The apartment building was all me. Its a funny story, walked in for a hair cut, walked out with a customer. Lots of work, weeding, mulching, snow/ice management, etc.

I talk to a lot of guys around here who acquire their commercial accounts through word of mouth, and others say they call for bidding. I personally would like to get more commercials, especially as I advance into the snow/ice division, but I don't want to get stuck in the "cheapest bid game".

I think as my reputation grows, the commercial client list will grow, but I am just curious...


How do you folks acquire your commercial accounts?

Thanks a lot! I appreciate your time.


-Mitch-
1 - 1 of 21 Posts
Word of mouth? Thats nice but most businesses would never rely on that alone.

You've got to get cold calls or door knocking done. And it's a matter of numbers. more contacts you make the greater chances of an interested property manager.

Make a professional looking bid with enough margin to make some profit. You'll win some and lose some bids, but thats the name of the game - bidness.

GL!!
Exactly, thats how all the big boys do it also. Its just a numbers game and getting your name out there. Thats why branding is so important. You need to brand your company and burn the image into potential customers heads. Everything from trucks uniforms, business cards, post cards, adverts, etc.
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