I don't want to beat a dead horse but, neither do I want to let the designers of the Gizmow off the hook for their color choice. Yes, I like green too as noted by another respondent. I really like Deere green. In other words, there are good greens and there are greens that are not so attractive. Tell me this; what other manufacturer's color have you had two people take the initiative to criticize the color? I wouldn't even worry with this except, I like the engineering of the Gizmow from what I can gather. I would like it to be a success as quickly as possible. I really like the idea using a car like steering wheel. But, I don't care how great your engineering is, it will not fully compensate for lack of style. It will undoubtedly hurt sales. A buying decision is not wholly objective based on dry facts. Looks are important and this should be obvious. Here is the bottom line. If the Gizmow is a success, and it stands a lot better chance with better styling, then we are all more likely to benefit. If you are not happy with the color, be honest, tell Jeff. I dont know, maybe nothing can be done about it. However, I am sure he is primarily interested in making his company a success and would like to know if a poor color choice will hurt sales. Let's help give Gizmow every chance that it deserves.