For those of you who have a garden center along with your lighting business, have any of you thought of putting in a Lighting Experience? Lutron has made Experience centers in a couple of cities. This allows clients to come in (by appt only) and see the lighting controls in a real world application. While we are all passionate about lighting, I believe it to be intangible. We can talk about it but if the client cannot "picture" it they may not feel the transfer of emotion. A large portion of people may really need to experience it. Lutron has a 98% close rate once they get the client inside their Experience Center. If you have the space you can double market your business'. Something like a Zen Garden that can be enjoyed day and night. Differentiation for sure. Just a thought.