Does anyone try and get yards in the fall for next year? My uncle says he does it and works, but he's retiree and limits the yards he gets so I don't the full potential of the idea. What I was thinking was launch a targeted advertising campaign end of Sept. Send out flyers, through door-to-door and mailers, and follow ups. I'd advertise about reserving a lawn service for next season and fall cleanups. If they decided to go with me I'd give them a call before mowing season started, just about the time co.'s start advertisng and remind them. Good points: Gives you a prelimanary response of the type of equipment your going to need next season. Gets your name out there(always good). Could land you another job till the end of the season. Bad points: "Reservers"(couldn't think of better word, and no my service isn't in demand like it sounds have likely chance they don't want to go with you when spring rolls around. Fall advertising may be discarded or less effective(don't know). You could always have them sign a intent agreement to remind them they decided to go with you. Be good if someone decided in the fall to go with you and they forgot. Would just be a bluff not actually binding contract. What do you guys think? Anyone tried this?