What do you guys say when a client says something like "well that guy's lawn looks great and his isn't organic." How do you sell this to the customer? I usually get a little frustrated and go on about people and animal health issues and about chemical run off that screws with the watershed. I also go on about the maintenance issue...ya'know how a natural eco system cares for itself. Seriously though... Why is it that my ignorant step dad who has a shed full of carcinogens and liquid death have a lawn that looks so thick? Synthetics are supposed to kill soil microbes and the soil food chain. Then why is my driveway loaded with worms when it rains? It seriously doesn't seem like his dumping of chemicals has that much of an effect on what lives in the ground. (by the way he loves taking care of the lawn and we don't get along very well so I don't service it or touch the property in anyway so please don't associate me with my parents lawn. I will deal with that situation sometime next year.) Trying to sell organic lawn care (or hybrid...I don't want to agitate any hot heads hard cores out there) is hard when people are so dependant on chemicals. My professor for botany says the key is to educate the client. I'm curious what you guys' strategy is.