Ok, going to go ahead and apologize in advance as this is going to be a long post. Tonight the college I go to hosted Blake Mycoskie, the founder/CEO of TOMS shoes. I'm not going to type out the whole story, but the foundation of TOMS shoes is "One for One". For every pair of shoes TOMS sells, they give away a pair to a child in desperate need in a foreign country. This started simply as an idea in 2006, and this year they gave away their millionth pair of shoes. You can read more about their story here http://www.toms.com/blakes-bio Blake mentioned at the end of his speech how the business world is an ever changing environment and it is getting harder and harder to differentiate your business, establish solid relationships with customers, etc. He also mentioned how giving back is something people want to be a part of. Anyways, this got me to thinking, this guy is really on to something... This could potentially be a big Win Win for a young entrepreneur. I've always enjoyed giving back volunteering when I can, and I've always enjoyed business/entrepreneurship and everything to it. Like I might have mentioned before I'm in college (junior) studying Finance and Entrepreneurship. I have always had the entrepreneurship "bug" if you know what I mean. Here is my idea. I have done the feed the homeless in downtown STL (quite an environment by the way) and similar events like that before, but being an entreprenurial minded person I always was thinking of my own way I could start some way to give back to the community. I have really good relationships with the entire business department at my high school as I took all the business classes offered and really enjoyed them as well. My idea is to set up a scholarship where I went to high school that awards a student the business faculty recognized as an excellent young entrepreneur. Now the funds for this would be from my lawn business. I'm thinking that the time of year where I make the best margins and in the fastest amount of time is aeration. Working all day 9-25, 9-26 with a helper, we grossed a little over $2,400. This was through existing customers and 1,000 doorhangers going out. My thinking is to possibly include something along the lines of "10% of the proceeds from the aeration service will go exclusively towards _________'s 2010 Entrepreneurship Scholarship at __________ High School" I think the response rate I would get would be MUCH higher than usual. Or even incorporating a small % of income from the year to fulfill the scholarship fund. This might be a good way to differentiate myself from competition, particularly as many customer of mine are elderly and they talk talk talk talk talk to their friends all the time... Great potential word of mouth. My end thought is that no matter what way I go about it, it is a win win for everyone. I think the return I would get by doing what I mentioned above (or any variations you all might offer) it will EASILY exceed the $250-$500 for the scholarship. Another benefit is that I enjoy giving back and would really enjoy helping out my former school. Ok, so am I crazy? Let's hear your thoughts everyone.