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Hey guys, help me out with this please!

Discussion in 'Starting a Lawn Care Business' started by Mr.Mow-It-All, Apr 3, 2006.

  1. Mr.Mow-It-All

    Mr.Mow-It-All LawnSite Senior Member
    Messages: 506

    Take a look at my doorhanger, tell me what you think. I know that they are not real fancy. I put out 500 of them a week ago and got 1 call and landed that account. (paid for the doorhangers) Average size residential $1150 per year.

    But I would like a little better rate of call (0.2% not that great) back.

    Keep in mind that they are printed on 110lb seafoam green card stock.


    this is the front and back.
     

    Attached Files:

  2. barny82

    barny82 LawnSite Member
    Messages: 13

    I have been in sales for a long time and every time I tell some one that they are getting some thing for FREE that most often puts up a red flag. People don't like things as much if they are free. It takes away the value of things. I use words like Compimentary or no charge, discounted and stuff like that. That way the product stays at the same $$$ value they just think that they are getting a deal. I know it my sound picky. But I have just seen to many people turn off by the FREE gimmick.
     
  3. Runner

    Runner LawnSite Fanatic
    Messages: 13,497

    I agree. Give them a 10% off something, or buy one - get one half off or something, but throwing the word "free" out there DOES bring up scepticism. People start saying "Where's the catch?".
     

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