How do you advertise?

Discussion in 'Starting a Lawn Care Business' started by kawasaki guy, Nov 27, 2012.

  1. kawasaki guy

    kawasaki guy LawnSite Fanatic
    Male, from USA
    Messages: 16,933

    same again.
  2. kawasaki guy

    kawasaki guy LawnSite Fanatic
    Male, from USA
    Messages: 16,933

    I really like all of the feedback!
  3. Orderlawncareonline

    Orderlawncareonline LawnSite Member
    Messages: 17

    Most of our contractors use Online advertisements. Online is where most customers go to find any service including lawn care. Stay active on social media and other forms of online advertising. If you can dominate your area online you will dominate the marketplace.
  4. Woody82986

    Woody82986 LawnSite Silver Member
    from DFW, TX
    Messages: 2,128

    My websites and other online listings generate the lion's share of estimates. Well done Craigslist ads have really helped me out as well. If your craigslist ad doesn't look like you are Redneck Joe looking to mow for a case of Keystone, then I think that helps weed out the price shoppers. I love having most of my estimate requests come in from my estimate request tool on my website. It lets me respond with an estimate way quicker than most in my area. Word of mouth and referrals help tremendously. I don't use Facebook to get clients. I use my Facebook company page to communicate with current clients. Seems to work out pretty well.
  5. skorum03

    skorum03 LawnSite Senior Member
    Messages: 354

    Last summer was my first official year in the lawn care business and I was able to acquire the majority of my accounts from craigslist ads that I had posted. Craigslist was also good for other outdoor service type jobs, we did a lot of brush clearing and mulching as well. Craigslist can be full of really cheap people though too... but not always. I was actually somewhat surprised how many people called from craigslist ads.
  6. Utah Lawn Care

    Utah Lawn Care LawnSite Bronze Member
    Messages: 1,560

    I have been in business 1 week, but it's the middle of winter so I am doing what I can now. I created a simple site (below) and I am offering a ridiculous promotion with it. I am on google adwords, google places etc. I plan to do door hangers in march when the snow is gone and yard care is on peoples minds at least a little.
  7. ryan41

    ryan41 LawnSite Senior Member
    Messages: 326

    Direct mail postcards -.14 per card for mailing. Bob at PLAN-It Graphics does great work for great rates!
  8. Blades Lawn Maintenance

    Blades Lawn Maintenance LawnSite Bronze Member
    Male, from Montague, NJ
    Messages: 1,239

    Newspaper ads..I never really tried Craigslist. But I'm working on some EDDM and trying to get them sent out and see how those work?
  9. Mahoney3223

    Mahoney3223 LawnSite Senior Member
    from midwest
    Messages: 995

    For the guys that said "website" , what do you do specifically that drives customers to your sites.
  10. jonthepain

    jonthepain LawnSite Senior Member
    Male, from Raleigh
    Messages: 595

    yard signs
    business cards
    organic search
    craigslist ad

    all send people to the site, which hopefully pre-sells them on our service before they call.

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