so yesterday a customer called me and left a message on my voicemail: "we are wanting to go to every other week service due to the heat" that isnt a problem that she wants to go to every other week, so i called her back and left this: "Mrs. ___ i am letting you know that there is no problem with every other week service. since we are going to every other week we will need to increase the price of each visit 10 dollars. with the taller grass, it is harder on the equipment, and there is more to trim and edge than normal. also, it dips into our finances at exactly half. if there is any problem, call me and we can discuss." mistake 1: talking about finances, b/c they dont give a **** if i go broke or not. they want their lawn mowed for the best price, and at the frequency that they desire today, i get a call from her husband: "Hi, this is Mr. ___, and i was calling b/c we have a problem. my wife says that you are fine with the every other week mowing, but you want to increase the price 10 dollars? now, i have owned and operated many lawn care companys, and i have NEVER heard of this. " me (caught off guard): "i dont know about that never happening before, b/c i know it is pretty standard policy to increase the price for every other week mowing." him: "well, it's st. augustine, so it doesnt grow 5 feet tall in this heat so i dont see the problem" me (being a desperate dumbass): "i'd hate to lose you, so i guess we can stick with the original price" him" "THANKS! i'll let my wife know, and i appreciate it" the entire time im thinking, if he does this for a living, or has, then why the hell isnt he out there mowing his own yard? and, what gives him the right to tell me how i should price, or that there hasnt been a president set prior in this situation? maybe i am the first one to do this, but does that matter? if you can run a company more efficiently and fair than i can, do YOU want to take over? i hate mowing this guy's yard as it is. it has 3 levels in the backyard that are bordered with stone. it takes 30 minutes to mow b/c of lugging the mower around. my question to you guys.... should i swallow my pride and continue doing the service? typical response im sure: "can you afford to dump her?"