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I can tell it a buyer's market!!!

Discussion in 'Business Operations' started by landscaper22, Mar 26, 2009.

  1. S.I.

    S.I. LawnSite Senior Member
    from west
    Messages: 323

    I tell customers straight out that if they are looking for the lowest price they should call somewhere else. I don't play around with "the other guy will do it for $xx.xx" I don't care what they will do it for, this is my price and that is what it will cost for me to do the work.

    There may be some disagreement, but I've used similar lines to yours when dealing with customers. I don't care if anyone disagrees with me here, but it puts things into perspective for the customer. If you are like me and work hard to educate yourself continuously then you will agree that there is more to taking care of a lawn then "just cutting the grass". Recognizing issues before they become problems, and being able to properly cure and prevent future issues is not something that "the kid down the street" can do. It takes education and experience.

    I do the same with irrigation customers. If they say something about someone with a lower price, I ask them if they would hire the a plumber based on price. The answer is usually no, I then explain that the difference between the plumbing in the irrigation and the plumbing in the house is: 1.There are more moving parts 2.There is more pipe in the yard than in the home 3.There are electrical components in the irrigation. Then I ask if they know what a plumbers rates are. Most no longer have a problem with the price after that.
  2. monpri

    monpri LawnSite Member
    Messages: 22

    My doctor and lawyer clients usually don't bat an eye at my prices. Maybe that means I'm charging too little... doubt it. Anyway, the clients that want to fuss about it are the skilled labor and blue collar workers. I have a client, great guy, who complained about my price for aeration over-seeding and fall fertilization. I simply asked him how much the phone company would charge me to have him come out and fix my phone service. He said "if I come inside its $25 per 1/4 hour, basically $100 per hour plus (+) any material I have to use." I sincerely replied, "that sounds reasonable, [the phone company] has the overhead of the truck you drive, the fuel, your training, their offices, and they have to pay you. I have similar expenses, do you think my work is worth the [$0.00] (much less than $100 per hour including material) that I charge?" He quickly said, "that price is fine, go ahead and do whatever it needs."
  3. Bru75

    Bru75 LawnSite Senior Member
    Messages: 582

    I have been hearing for months that it is a "buyers market" on the news and from people I know. My problem with that is the fact that my expenses haven't gotten lower, so why would my prices?
    the "buyers market" people are only looking for cheap, so let them have it....from somebody else. We all have better things to do than doing the same or more work for less money.

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