Marketing: Word of mouth, yellow pages, yard signs, website, quality work, flyers, sure.... How important is it to market through these various channels and which work better than others. Should I have pens, hats, uniforms, calendars with my name as holiday gifts? Maybe and More Importantly, As a small company how might the owner grow his business through employee incentives, not just employees that come to work for a paycheck? Are there tangible ways to show employees risk/reward incentives? Much thanks in advance for any ideas!