Is it a myth?

Discussion in 'Landscape Lighting' started by TheHotShotKid, Apr 4, 2006.

  1. TheHotShotKid

    TheHotShotKid LawnSite Member
    from Ohio
    Messages: 169

    That "The E Myth" is a good marketing book?
  2. Travisty

    Travisty LawnSite Member
    Messages: 65

    It's a great book. It's about how to run your business with systems instead of putting all your time into to training people only to have them quit. It's a really good book.
    Travis Schiffner
  3. BCF

    BCF LawnSite Member
    Messages: 107

    Excellent book. I like to reread it in the off season to help get me out of a funk, and start the upcoming year's planning.
  4. bmwsmity

    bmwsmity LawnSite Senior Member
    Male, from Ohio
    Messages: 276

    It's a great book for anyone who wants to have a true business and not just be self-employed.

    For anyone just starting a business, I highly recommend it.

    As far as it being a good book for marketing, I don't believe it really goes into any marketing detail.

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