I am geting ready to mail out 3-4 sets of postcard mailers, looking at jumbo-postcards, full color front and back, and printed, demographic sorted and postage/mailed. I am thinking 1000-1500 will cover the 150k income and 350 k home value set in my two counties I service with about 400k folks in total poulation. Quantumail.com looks pretty good at around 46-50 cents per piece printed and mailed for jumbos, but you guys may have better suggestions. I'm not sticking stamps and mailing labels and printing on my laser printer, but I might be open to printing one place and sending to another for postage / list and labels. as far as demographic breakdown-what has given you guys the best addresses for a response, and what return could I expect? have you had more response from home value, income level or both? any other critria that I'm missing here that matters? I am of course looking at the standard card deal- picture of a house lit, catchy saying and limited info and address on back. maybe mix it up a little, but you get the idea. what is a realistic goal? I spend 3k, get 15k in sales? spend 5k and get 25k? I'm willing to spend some, but I realistically don't have too many homes in my area that I can mail to. to get 10,000 pieces I'd have to did down towards 250k and below in home value, or below 125k in income ,and I don't do hardly any homes in that for Christmas lights or landscape lighting. but you guys might convince me otherwise- advice appreciated !!!