We get a lot of work through it. Enough even, to share a little bit.Does any one here have their own website that seems to do an excellent job of marketing your services and generating leads? And I mean successfully enough, that it is a real business builder for your company.
Years ago, I didn't think there was too much solid business info to be gained here at lawnsite that bettered the industry. Responses I'm getting or not getting appears to confirm that today.good question...i would also like more input
You can have a good looking site with good content, but if nobody sees it it won't matter.Websites are an excellent source for generating sales...if your content is good. Marketing and advertising techniques that have worked for the past several decades no longer are the primary driving force of sales around the world. The internet is the leader. Even if you do not list a single product or have a flashy site, the web can bring in a lot of money.
Web 2.0 utilizing social networks, tweets, mobile messages, etc. are also the wave of the future. We older folks may not fully understand it, but the growing generations have been exposed to all of the technology since birth. It can be confusing, and frankly frightening for people not used to it all.
I can suggest a few books that talk about content and how it is the most important thing for bringing in customers and making them buyers.
'Get Content. Get Customers' by Joe Pulizzi and Newt Barrett
'Content Rich' by Jon Wuebben
You can have the best looking web site in the world, but if you don't have the right content, all you will get is page views and no sales.
PS - our current site needs a ton of work and is not a good example of effective content. I am currently in the midst of redesigning everything.
Lawnsite is more or less casual and secondary.Years ago, I didn't think there was too much solid business info to be gained here at lawnsite that bettered the industry. Responses I'm getting or not getting appears to confirm that today.