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Most Effective Time to Send out Flyers

Discussion in 'Business Operations' started by jim163, Mar 23, 2006.

  1. jim163

    jim163 LawnSite Member
    Messages: 149

    Im up in new york we probably wont be cutting till late april. If you were paying to send out 20,000 flyers when do you think the prime time would be?
  2. frankie lee

    frankie lee LawnSite Member
    Messages: 6

    as soon as it starts getting warm and people start go outside to enjoy the nice weather, they look at their yard and think about what needs to be done, and how they hate doing their lawns or making time to do it.
  3. mcwlandscaping

    mcwlandscaping LawnSite Gold Member
    Messages: 3,163

    now for me! its getting warm, im assuming its even nicer as you are south of NH.
  4. DistLawns

    DistLawns LawnSite Member
    from Midwest
    Messages: 120

    We're sending out 24000 on the first thursday of april.
  5. walker-talker

    walker-talker LawnSite Platinum Member
    from Midwest
    Messages: 4,771

    When I am relying just on the phonebook for calls (in the spring), they always call when we have warm spells. It get cold, the calls stop. Definitely try to time it after the weather warms up.
  6. Utah Lawn Care

    Utah Lawn Care LawnSite Bronze Member
    Messages: 1,551

    I caution against sending them out too early. I have paid $500 per customer because I sent out too early before. I think one should wait till the grass is growing. Literally about the time lawns need to be mowed. Make sure there is a good stretch of warm days when they hit the homes.

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