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Need help with writing Press Release

Discussion in 'Lawn Mowing' started by JML, Oct 29, 2000.

  1. JML

    JML LawnSite Senior Member
    Messages: 415

    I just adopted a few of those adopt spots here in town. I have a press release written, its pretty good, i just need a few fellow landscapers to tear it apart and see what they think about it. It is only a 3/4 of a page long, if you are interested in helping me out please let me know, and i'll send you a copy... thanks in advance..


  2. Eric ELM

    Eric ELM Husband, Father, Friend, Angel
    Messages: 4,830

    Send me a copy, I can tear anything apart. :)
    I'll be glad to help. My email is below.
  3. sunrise

    sunrise Banned
    Messages: 247

    send it on e-mail to me
  4. jeffyr

    jeffyr LawnSite Senior Member
    Messages: 876

    I'll take a look too.

  5. Mark_Christopher

    Mark_Christopher LawnSite Member
    Messages: 41

    send it to me too.... (mh573@home.com)


  6. ACE

    ACE LawnSite Member
    Messages: 36

    I would like to see it also.
  7. ant

    ant LawnSite Silver Member
    Messages: 2,466

  8. JimK

    JimK TURF MAGAZINE Publisher
    Messages: 136

    Hi, it's Jim at TURF Magazine. Sure send it to me too at jimmrp@yahoo.com

    One thing I can tell you is that the ad agencies and public relations firms that work for the largest companies in our industry aren't always very good at press releases. We have to work on many of them (well, I did when I was an editor).

    Quick rules of thumb (and this comes from Walter Cronkite, not me).

    1. Quickly tell 'em what you're about to tell 'em.
    2. Then, tell 'em.
    3. Lastly, make sure to tell 'em what you just told 'em.

    Try to do this in ONE page. Few people will read beyond one page.

    Final thought: Don't struggle with it and try to sound like a professor at Harvard. Just write it, check it over ... fix it ... then send it out.

  9. ShortCuts

    ShortCuts LawnSite Member
    from Maine
    Messages: 38

    I would also like to take a look!
  10. Ssouth

    Ssouth LawnSite Senior Member
    Messages: 436

    don't know if I can be of any help, but I'd like to see it. If I can help I will surely let you know

    Stuart H. South

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