New flyer

Discussion in 'Starting a Lawn Care Business' started by SSS 18734, Jun 6, 2006.

  1. SSS 18734

    SSS 18734 LawnSite Member
    Messages: 182

    What do you all think of this new flyer I made? Would it be effective for a 17 year old trying to get a few jobs? My main concern is that it might contain a bit too much text. What do you all think? The back is not completed yet, so any comments on that would be appraciated. Anything I should add or take out?


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    MTAYLORFFP LawnSite Member
    Messages: 60

    Maybe a little wordy...
  3. SSS 18734

    SSS 18734 LawnSite Member
    Messages: 182

    I think it is a bit wordy as well. Here's an update. I decided to get rid of the back page and the "about myself" section. On the front I added a few lists instead of keeping it in a paragraph format to clean it up a bit, and took out a few things.

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  4. fiveoboy01

    fiveoboy01 LawnSite Silver Member
    Messages: 2,988

    That's definitely an improvement over the first one.

    You might want to think about putting it in all bold and spacing things out a bit more, mabye cut down on it a bit more.
  5. mcwlandscaping

    mcwlandscaping LawnSite Gold Member
    Messages: 3,163

    make the phone number bigger and easier to find, you may also want to also go with black and white as it will make copying A LOT cheaper. You could still leave the graphics on there in that case.
  6. Freddy_Kruger

    Freddy_Kruger LawnSite Bronze Member
    Messages: 1,064

    Don't get rid of the back, thats where you should be listing all that stuff you do, thats where all the text should go.

    Keep text to a absolute minimum (I know its hard to do) People have to be able to sumerize your flyer in seconds. Nobody is going to read all that text. 99% of your flyers go in the garbage without a 2nd glance, if you make your flyer proper with bold headlines that the eye will focuss on so they know what you're doing immediately, then maybe only 97% of your flyers end up in the trash without a 2nd glance. And thats a good thing. You see, if they are interested by a catchy front page then they want to read. and they can read the text on the back.

    Are you going to print these yourself? or going to a printer?

    I notice your filling up all the empty space you don't need to do that either and nobody wants to see your equipment but they want to see their lawns. Google/images lawn search. I get all my pics by googleing images. (even from other lawn companies).

    Your flyer is shaping up but keep worknig on it, it takes me a good week to get my flyers in shape and as soon as they're printed I wish I would have made changes.
  7. All_Clear

    All_Clear LawnSite Senior Member
    Messages: 443

    Sorry but it looks like a book... It's obvious you do yard work by the pictures and heading... The rest is a waste to most people.

    They care what you do... and how to reach you... Frankly the rest is just taking up page...

    All Clear
  8. Mac_Cool

    Mac_Cool LawnSite Member
    Messages: 62

    I hate it.

    Here is a guideline passed on to me by people who do marketing and design:

    Type out your flyer, lay it on the floor at your feet, anything you can't read while standing up, delete.

    I suggest finding a flyer from here:
    and modify it to fit your needs.

    See attachment and preview pic of my favorite.


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  9. causalitist

    causalitist LawnSite Senior Member
    Messages: 610

    i love your quote.
  10. mr mow

    mr mow LawnSite Senior Member
    Messages: 393

    you sound alittle bit desperate(Im not knocking you, we all want more jobs,but dont make make them feel obligated because of that).if youve done this for a while it will sound more confident. just my .000059cents

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