Newspaper Inserts?

Discussion in 'Starting a Lawn Care Business' started by echeandia, Feb 27, 2008.

  1. echeandia

    echeandia LawnSite Bronze Member
    Messages: 1,131

    Have any of you tried having a flyer inserted into a newspaper? I am having 6000 flyers printed up to to two inserts into the Sunday Washington Post. I am able to target specific zipcodes.
  2. Hoss315er

    Hoss315er LawnSite Member
    from NY
    Messages: 41

    What is the cost for the inserts and target zips?

    Good Luck
  3. Smith Lawn & Landscaping

    Smith Lawn & Landscaping LawnSite Senior Member
    Messages: 354

    I would also like to know how much for both?? thanks
  4. echeandia

    echeandia LawnSite Bronze Member
    Messages: 1,131

    The Washington Post charges $53.68 per thousand newspaper inserts. I have to supply the insert. They do not round up the delivery number like I found other local papers were doing. For instance if a zip code has 1200 subscribers I am charged $64.42 were other papers would charge $107.36. They do have an option where they would produce the flyer, including artwork, printing, and copy, for $95 per thousand. That option has a 15K minimum for the print job but can be used for multiple inserts if your zip code areas are smaller.

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