Phone Book

Discussion in 'Starting a Lawn Care Business' started by cks dad, Mar 20, 2008.

  1. cks dad

    cks dad LawnSite Member
    Messages: 119

    I am meeting with somebody on Tues afternoon from the phone book company (yellow Pages)Was wondering if anybody else advertises in the phone book and what kind of response do you get?Do you get alot of customers calling with this type of advert. and what are the prices like to advert. in them
  2. zz4guy

    zz4guy LawnSite Senior Member
    Messages: 901

    From what I've heard, it isn't worth the BIG bucks. I have a small ad myself just to get my name out there and for people to contact me. Runs about $13/month. But I can find better ways of spending $1500/yr on indirect advertising.
  3. bohiaa

    bohiaa LawnSite Fanatic
    Messages: 5,220

    I could NEVER get a price out of them, they always wanted t otell me about there diffrent programs, I was seeking a range,,,,the 1st guy danced around it for 10 minutes so I hung up on him,

    I got a call back from another rep, and the same thing...

    a week later I got a call from a so called manager, and even she couldn't tell me a price range. she wanted me to listen to a 30 minute sales pitch, before she would tell me a range, so I said have a nice day.

    Now they call about once a week
  4. paul vroom

    paul vroom LawnSite Senior Member
    Messages: 260

    They called me, it sounded good at first but then I figured I would target my area and not the whole state.
  5. old oak lawn

    old oak lawn LawnSite Senior Member
    Messages: 703

    i have has a add in 1 for 2 years and have signed up for year 3 - next year 09. as far as return ? POOR. went with half pag add for this year and next and now have it in 2 different books. thats $1300.00 per year 2 books. have only got a few customer calls but picked up some good ones . add has paied for itsself but was looking for more.
  6. Hoss315er

    Hoss315er LawnSite Member
    from NY
    Messages: 41

    How many people use the phone book anymore? I always use the internet to look for numbers and such.

    Your truck is a better "mobile" ad.
  7. ffemt1271

    ffemt1271 LawnSite Bronze Member
    Messages: 1,285

    i had one in there for 2 years, got 1 call for a service we didn't provide, they messed up our ad and wouldnt work to fix it, pretty much sucked for us.:usflag:
  8. Dunlaps LawnCare

    Dunlaps LawnCare LawnSite Senior Member
    Messages: 400

    i did this year and its not worth it. they messed up the add
  9. paul vroom

    paul vroom LawnSite Senior Member
    Messages: 260

    Well that pretty much settles it for me. If they messed up your two and would not fix it. Forget them.
  10. cks dad

    cks dad LawnSite Member
    Messages: 119

    Thank you everyone for the feed back.I will prob meet with her and see what she has to say.If anything maybe i will get a free meal out of her lol.

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