I sent out 500. I choose neighborhoods I felt were compatible to what I could offer and appear to be paying for service. Nothing fancy on them. Basic info name, number, and web address. If i could pick up 10 seasonal accounts I am happy. Of course I would like to gain more, but trying to be realistic.
A little early to be sending out flyers, at least in my opinion. Early-mid March, all weather dependent for me personally. History has told me in the past that if its cold, and if snow is still on the ground people have no thoughts about there lawn and/or landscaping.
Ive had a pretty good response when I have sent out postcards. I have the address lists of about 20 different neighborhoods that I use and whether its been a FT customer or a one time job Ive gotten lots of business.