Yep. Just go with Mowing. Aeration is Core Aeration. For the shrub trimming, I just put Shrubbery and Ornamental Care. For the Clean-ups, I say Spring & Fall Cleanups.
Actually, what mine reads, is:
*Customized Fertilizer Programs
*Weed, Insect, and Disease Control
*Commercial & Residential
*Complete Lawn & Landscape Maintenance
* Lawn Renovation / Seeding / Sodding
*Spring & Fall Cleanup
These are some of what are listed on the back of my card.