Reference Letter

Discussion in 'Business Operations' started by Grass King, Feb 23, 2004.

  1. Grass King

    Grass King LawnSite Member
    Messages: 77

    Ok guys I have a change to land a big commercial account. But the company is requesting a reference letter. Can someone share an example. This account will bring in1500.00 a month.


  2. lawnman_scott

    lawnman_scott LawnSite Fanatic
    Messages: 7,547

    You should be asking your customers for this not us.
  3. mtdman

    mtdman LawnSite Gold Member
    Messages: 3,139

    I think he's asking what should be included in the letter, what he should ask for.
  4. Grass King

    Grass King LawnSite Member
    Messages: 77

    I thought I would write the letter and let the customer sign it if they agree.
  5. jajwrigh

    jajwrigh LawnSite Bronze Member
    Male, from Martinsville, IN
    Messages: 1,405

    Maybe you could compile a short paragraph or two with "testimonials" from 2 or 3 of your best customers with some contact info too. Just an idea...
  6. Lux Lawn

    Lux Lawn LawnSite Silver Member
    Messages: 2,267

    That is an excellant idea.
  7. Team Gopher

    Team Gopher LawnSite Platinum Member
    from -
    Messages: 4,041

  8. swim

    swim LawnSite Senior Member
    Messages: 357

    A few years ago I had a prospective customer ask for a referal. I said it will take a few days for me to get. They said just have 2 or 3 of your customers give me a call. I called a few of my long term customers. They were more than willing to give the new customer a call and speak to them in person. I had the job that night. After that I asked a few customers to write me a letter of recommendation so I would have them with me in the future. I gave them a $5 discount on their next cut for their time not the letter. The great thing about them writing the letter is you get a very personal touch to each letter and that looks very good to people wanting a referal. Bad thing is if they date it and you keep it for a few years and the new customer sees a date for 1995 on it.

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