Retaining customers from last season?

Discussion in 'Lawn Mowing' started by jcr_17, Feb 20, 2004.

  1. jcr_17

    jcr_17 LawnSite Member
    from Texas
    Messages: 101

    Retaining customers from last season?

    What are some of the methods used to let customers from last season know that you are still interested in operating as their LCO. Should I call them, stop by and visit, or send junk mail?
  2. swim

    swim LawnSite Senior Member
    Messages: 357

    I always tell them in the fall and give them a reminder call about the end of February. I don't do contracts with my residentual lawns but that is a different story that most will tell you to renew contracts at the 1st of the year. I just let my good work keep them as a satisfied customer. Yes I do keep about 90% of my lawns every year. Only loose a few to moving. 1 or 2 a year at the most. I still have almost all of my 1st year customers from 6 years ago. Just give them a friendly reminder call to let them know that you are still interested in cutting their low again this season. Good luck.
  3. Team Gopher

    Team Gopher LawnSite Platinum Member
    from -
    Messages: 4,040

    I would think stopping by would be great if you can do that, second would be to call.
  4. Jroctx

    Jroctx LawnSite Member
    from Austin
    Messages: 73

    If they signed an agreement, it states that the agreement automaticly renews unless giving a written 30 day notice of cancelation. But of course, we keep a dialogue with them.
  5. Premo Services

    Premo Services LawnSite Bronze Member
    Messages: 1,516

    All of these ways are good, but I always send out a letter early in the year, telling them of new services that I am offering, or trying to sell some more services to them. The letters have helped me sell more services. The ones on contract get the renewal in mail, with proposed raise increases, and added services that can be added, and the cost of adding them per month. Works for me...;) :D :cool:
  6. dWn Sth

    dWn Sth LawnSite Member
    Messages: 1

    What you need to do is look at what type of work you can provide in the off season. Hanging Christmas lights can be profitable and hold on to your customers year round.
  7. jajwrigh

    jajwrigh LawnSite Bronze Member
    Male, from Martinsville, IN
    Messages: 1,405

    At the end of each season I inquire about who will be returning in the spring. Then in the spring I send out my service agreements and wait for them to return by mail.
  8. jajwrigh

    jajwrigh LawnSite Bronze Member
    Male, from Martinsville, IN
    Messages: 1,405

    I'll add this to my last post.....communication is key!!

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