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sending greeting cards out this holiday season

Discussion in 'General Industry Discussions' started by rnd, Nov 22, 2011.

  1. rnd

    rnd LawnSite Member
    Messages: 248

    Just and FYI if you are trying to build retention with your customer during the holidays, RND Signs has just added a bunch of greeting and thank you card ideas on their website. Providing a referral offer inside your card could help spread your name this holiday season.

  2. MowingMowingMowing

    MowingMowingMowing LawnSite Senior Member
    from Midwest
    Messages: 526

  3. TNGrassCutter

    TNGrassCutter LawnSite Bronze Member
    Messages: 1,321

    I like the idea of business related cards but all the ones I see look to cartoony, I would want something a little nicer and more professional looking.
    Posted via Mobile Device
  4. Roger

    Roger LawnSite Fanatic
    Messages: 5,943

    If one needs to send out holiday (whatever that means) to retain customers, there is much wrong with the business.
  5. RGM

    RGM LawnSite Senior Member
    Male, from Baltimore Md
    Messages: 979

    I just hit the wallmart and get standard cards and mail out every year for about the last 15
  6. elitelawnteam1

    elitelawnteam1 LawnSite Senior Member
    Messages: 410

    I don't see what's wrong with the "cartoony ones" I could understand if it was going to anyone other than a homeowner, it may not be smart to use those. I saw some of them and I'm pretty sure my customers would get a kick out of those! I am for sure getting some.
  7. MowingMowingMowing

    MowingMowingMowing LawnSite Senior Member
    from Midwest
    Messages: 526

    How can I say this ... you're wrong lol

    Giving Christmas cards to customers is not a sales tactic used to solely retain customers. I use it to further build rapport with customers. I only do this on Christmas and have found all my customers look forward to it.

    Just remember, the lawn industry is, as we all know, one of the most oversupplied industries at the moment, even small things like a Christmas card will help you stand out.

    Almost all of our operations on LS are small businesses ... small businesses are built on relationships ... you build relationships by getting to know your customer, establishing rapport, providing a valuable service, etc. ... you see where I'm going with this?
  8. MowingMowingMowing

    MowingMowingMowing LawnSite Senior Member
    from Midwest
    Messages: 526


    I used those last year. They were the best I could find; unfortunately, now I need to find new ones for this year.
  9. Roger

    Roger LawnSite Fanatic
    Messages: 5,943

    Celebration of Christmas is reserved for the incarnation of the Lord Jesus Christ. Exchange of Christmas greetings is an exchange between parties who share the same belief of the incarnation.

    Using Christmas cards as a way of building rapport with customers is to marginalize the meaning of Christmas. If you wish to use the idea to be a witness to the gospel that is important to you, that is great. The time is ripe for being a strong witness. But, to use the event as a way to promote business is to misconstrue the meaning of Christmas. Remember, the gospel is an offense to the non-believer. And, Christmas is inextricably related to the gospel of Jesus Christ.

    Do you send out cards for celebration of Wiccan events? ... for events related to Hinduism?

    There are plenty of ways to build rapport with customers, and to do so is a wonderful thing. But, such actions need not be associated with the celebration of Christmas.
  10. RussellB

    RussellB LawnSite Fanatic
    Messages: 8,522

    Wow just wow
    Posted via Mobile Device

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