Something that may intrest some, my ad tracking

Discussion in 'Business Operations' started by DynaMow, Mar 7, 2006.

  1. DynaMow

    DynaMow LawnSite Senior Member
    Messages: 570

    As some have read here I was running two classified ads in my local paper.
    I want to show my tracking here to those two ads. If interested check back as I will update as needed.

    These are the two ads I decided to run. Cost is $20.00 per ad per week. First printing hit houses yesterday.

    class ads 2.JPG
  2. DynaMow

    DynaMow LawnSite Senior Member
    Messages: 570

    Call today from add "B"

    lawn repair, small hedge/tree removal, lime application, leaf clean.

    Quote $840.00

    Job sold and scheduled
  3. B&D Lawn Care

    B&D Lawn Care LawnSite Senior Member
    Messages: 342

    Yeah I could see where you would get more hits off of the more professional looking ad. But are you trying to get work from both ends of it? You know the ones who really care about their yards and then those who just want it done at a cheap price?
  4. The landscaper

    The landscaper LawnSite Senior Member
    Messages: 845

    Not a bad idea, It will be interesting to see what ends up with more hits.
  5. mrusk

    mrusk LawnSite Gold Member
    Messages: 3,260

    Your lucky that ad is ony 20 a week. My local paper is hitting me up for almost 60 a week for 4 lines, and the box is alot smaller than yours!
  6. DynaMow

    DynaMow LawnSite Senior Member
    Messages: 570

    that is part of it yes, also which produces more bottom line dollars. hope it works out that both produce alot of chances for growth. then I will take my company in two directions
  7. Billz

    Billz LawnSite Member
    Messages: 181

    I will be watching your progress. Please keep us updated weekly at least. I will be basically doing the same thing, trying to grow my business in both directions too. We have noticed a big market for quick cheap mowing too, but havent started advertising it yet.

    JKOOPERS LawnSite Bronze Member
    Messages: 1,259

    cant wait to see how this pans out.
  9. Boycea

    Boycea LawnSite Senior Member
    Messages: 451

    This will be very interesting to see the results
  10. Team Gopher

    Team Gopher LawnSite Platinum Member
    from -
    Messages: 4,040

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    Hi Craig's Mowing,

    Good for you for experimenting. If you get a chance, do a google search on creating a classified ad. Most will probably tell you that you need an attention grabbing headline to get the consumer to stop and read your ad. They will also say not to use your company name at the top because most people won't know your company name and it won't make them read the ad.
    I hope this helps you as you work and edit your ads further.

    Great job :)

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