A few years back I decided to sponsor my daughters softball team. What a success in picking up new clients when I had no intention of picking up a single one really thought it was just a donation. It's been three years now and the referrals just keep coming, yeah sure they are small properties most of them but it has paid off. I use Realgreen's LA3 and it makes you enter where you get your lead from what a tool. If you have kids and there are programs that they are in get involved, you will get the most out of your dollar.