You want to know what really ticks me off? I've found myself starting to REALLY enjoy landscaping, horticulture, irrigation, and this entire industry over the last 2 years. Sounds like an odd statement, right? Let me explain..... This is something nobody knows about me; I really never liked landscaping, lawn care, etc. I didn't start this business because I enjoyed the work or the industry. It was a means to an end; plain and simple. I started mowing lawns in 1996 just as something to do while I looked for another job. I had no intentions on making anything big out of it or sticking with it for longer than the summer. But within a few weeks my ideas started to change. I was fairly successful fairly quickly. Within 2 weeks I had landed $2000 worth of monthly accounts. And I started doing the math and soon figured out that this could actually be a good business! But even then, it was just a business. I took no enjoyment from mowing lawns or doing other landscape work. But I was starting to like the business end of it. My major in college was Business Administration, and I've always been entrepreneur-minded. So that's really what kept me going in this business for all these years. I was excited about running a business, having employees, growing a business, landing jobs, signing contracts, growing the company, etc. That's what really fueled my fire. But all the while, I still never had any love for landscaping. You know how some people are really into plants and horticulture, well, I wasn't one of them. I was purely in this because it was profitable. I would have been a painter or a roofer or anything else if I could have made it profitable as well. And I secretly was proud of the fact that I really wasn't "into" landscaping like a lot of these other "nerds" were. Well, the problem is I am really starting to like it. I've learned so much about the plants in our area, the turf in our area, horticulture, irrigation, hardscapes, etc. that now I find myself really loving it. Over the years, I've heard lots of customers say comments like, "Wow. We are just so happy with the work you guys did. I can tell you really love what you do." And inside I was laughing and thinking, "Haha! Ya, right! No, I don't love doing this. But I do love that $12,000 check you just handed me!!!" But now that kind of thinking has changed. By now I've managed and done so many kinds of landscape and irrigation work now that I rarely get stumped on anything. I almost always know the answer to any question or challenging situation in someone's landscape. My confidence level - as a professional - is greatly improved. I sometimes used to feel like I was guessing or making an educated guess to a challenge or question and now I can usually say with confidence that I know for sure what the problem is and how to fix it. And I am starting to feel really good about that. I find myself wanting to learn more. Wanting to attend more certification classes, wanting to go to more seminars, wanting to read more, wanting to become more educated in my field. It's become something I really like and enjoy. And it's no longer just because of the money and profit that I do it. And that ticks me off. Because I am becoming the nerd I never intended to be.