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Too Early to start advertising for spring?

Discussion in 'Business Operations' started by tgunn137, Dec 4, 2012.

  1. tgunn137

    tgunn137 LawnSite Member
    Messages: 11

    I live in South Central Pa. and want to do some advertising for the upcoming 2013 season. Is it too early to start advertising lawn care and pressure washing services for the 2013 spring season? Will people see the ads and forget all about it because it is only December 2012/January 2013? What are you guys doing in the way of advertising for the upcoming season if any?
  2. PLS-Tx

    PLS-Tx LawnSite Silver Member
    from Texas
    Messages: 2,383

    Posted via Mobile Device
  3. SRT8

    SRT8 LawnSite Bronze Member
    from CA
    Messages: 1,318

    Depends where you are from and the form of advertising. Just today i signed up with a company that makes score cards for golf courses. They charged me $750 to have a business card sized ad on a section of their scorecards. It will be on the scorecards of 3 golf courses and each produce about 50,000 scorecards a year! $750 for a 2 year deal on 3 golf courses sounds like a good deal to me.
    Posted via Mobile Device
  4. Bunton Guy

    Bunton Guy LawnSite Bronze Member
    Messages: 1,917

    Im still selling maintenance clients as of today two for December! I guess it varies for your area.
  5. KrayzKajun

    KrayzKajun LawnSite Fanatic
    Messages: 10,737

    Thats pretty cool. I may have to check into that around us.
    Posted via Mobile Device
  6. tgunn137

    tgunn137 LawnSite Member
    Messages: 11

    Thanks for the replies. That golf course scorecard advertisement sounds like a good idea.
  7. dKoester

    dKoester LawnSite Gold Member
    Messages: 3,346

    Its never a bad time to advertise. The more they see your company, the better your chances are that they call you when they need your service.
  8. Nate'sLawnCare

    Nate'sLawnCare LawnSite Bronze Member
    Messages: 1,001

    I'm not planning anything extra this month, but in January, I'll be putting out some door hangers in a couple of new housing developments in my area. If we happen to have an early start to the mowing season like this past year, February may be too late to get those new homeowners on board. I'd rather be a little early on those. I do like the scorecard idea, but I'll have to wait until we grow a little more to justify that expense.
  9. shane-pa

    shane-pa LawnSite Senior Member
    Messages: 338

    I have a flyer hanging at my brother's garage. I will meet with a new client tomorrow to discuss a spring job. I won't be media advertising until January though.
  10. cpllawncare

    cpllawncare LawnSite Silver Member
    Messages: 2,659

    I tried that also, so far nothing not one lead from it, I'm thinking it may be a scam.

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