Trugreen in trouble?

Discussion in 'Pesticide & Herbicide Application' started by grassmasterswilson, Jun 7, 2013.

  1. phasthound

    phasthound LawnSite Fanatic
    Messages: 5,121

    Scott's has certainly been targeting TruGreen. They are taking advantage of the poor job most TruGreen locations are doing.

    But as others have said, don't concentrate on what the big boys are doing, focus on your strong points and promote the value smaller companies bring to their clients. Don't compete on price, you do better work and it is worth more.
  2. inzane

    inzane LawnSite Silver Member
    Messages: 2,478

    This is a first for me, but had a customer not go with me because Trugreen was higher on price.. He said you get what you pay for!! lol. 5,000 Sq. Ft. of lawn. A spring Aeration and overseeding $330.00 which isn't to bad. Spring seedings are just about a waste of money here usually. I was amazed that he signed on for lawn treatments at $78.00 per treatment for "8 to 10" times per year for 5,000 sq. ft. of fescue in georgia. They must really be raising the prices this year! Could be good or bad, i don't know.
  3. ted putnam

    ted putnam LawnSite Platinum Member
    Messages: 4,704


    A good philosophy to operate by that will pay big dividends.
  4. ctvalley

    ctvalley LawnSite Member
    Messages: 106

    The nationals have gone waaay up on price this year. last year they were 40-45.00 for a 4-5K lawn this year they are at least 10.00 higher for the same lawns. Must be that they are looking for a boost in quality, finally.
  5. sjessen

    sjessen LawnSite Platinum Member
    Male, from Knoxville, Tn
    Messages: 4,383

    Or profits.
    ericg likes this.
  6. greendoctor

    greendoctor LawnSite Fanatic
    Messages: 9,975

    Just $10? More like an increase in overhead costs. At $10 per 1000, that is riding the edge of cost unless everything applied to the lawn is no more than $1 per 1000.
  7. threepointchamp

    threepointchamp LawnSite Member
    Messages: 26

    The two companies are going in completely different directions. That could be one of the reasons why there would be negative advertising showing the difference in the two companies. Losing 23% or 500,000 customers in less than 2 years is kind of a big deal. Scotts should be focusing on what they do best and stay away from negative ads
  8. Heidi J.

    Heidi J. LawnSite Senior Member
    Messages: 343

    I didn't say all.. but my experiences with them has not been good. :)
  9. ted putnam

    ted putnam LawnSite Platinum Member
    Messages: 4,704

    I dealt with one for 6 yrs. He knew what and how things needed to be done, he just couldn't completely get away from the quantity not quality mentality that had been so firmly engrained in him by Trugreen.
    I let him take the new guy out this past summer a few times to show the new guy some things about insects/diseases and quiz him on some weed types.
    While discussing some of the things he learned, the new guy tells me he was told that we are probably only going to actually be able to spot spray about 80% of the weeds that are in a lawn at any given time. The other 20% will probably be missed for various reasons.

    That very well may be true, I'm not sure...but shouldn't the goal be every property... even if it takes a little more time?

    How can you ever expect customers to think you are the best if you lower your expectations of what can be done by you from the beginning...and then perform just as you had expected. I tried to explain that to him several times but it just never registered with him.

    There were similar minor things that when added up could be a constant source of doubt(that the job was being done right) and frustration for me.
  10. Trees Too

    Trees Too LawnSite Gold Member
    Messages: 3,777

    The irony there, is that on the flip-side; Experienced Techs from other lawncare companies that hired on with TruGreen would never last more than a few weeks to a few months. Even though they already knew the job. They could never "modify" their work habits to meet TruGreen's production and money driven fast pace. And TG wonders why they have lost so much customers and revenue since 2010?!?!? :dizzy::cry::hammerhead::confused::dizzy::cry::hammerhead::confused:

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