I went to Turfmagazine.com and it says you can get a free subscription to thei magazine. Is it really FREE or is there some hidden cost after a few issues? also do any of you know of some other free magazines?<br>thanks guys<br>Dingo<br>
Most all trade magazines in our industry and most industries are free.<p>Because they target such a specific business readership, the advertising is highly effective. <p>All you need to do is state you are in the lawn business and you can get most all of them free.<p>There is a previous post listing names and websites of other magazines as well.
You guys need to conduct business on your own time and not others. Phil, email him directly and talk about it.<p>Out of the 900+ other members here nobody could care about your dealings. <p>I hope you guys work out a beautiful relationship. <p><p><font size="1">Edited by: administrator
No big secret here. They are free because they are basically advertising flyers with a few articles snuck in to keep your attention. Example: most recent Turf magazine has an article about sod, article mentions equipment by brand, lo and behold look what is advertised right under the article? Plus they sell your name to others. Misspell your name on one of the magazine subs and see what else shows up in the mailbox with the misspelled name..<p>Bill
Hi guys-<br>I am the Editor of TURF Magazine. To say that we are an ad flyer with a couple of articles thrown in is laughably inaccurate. <p>While the "ad flyer" type of publication has its place, that is not what we do here. Our ad-to-editorial page ratio is strictly controlled by the Post Office, and is the same as any other magazine using 2nd class postage. <p>The North Edition of our magazine had 17 articles in it last month. Hardly "a few articles thrown in."<p>As far as the "advertiser mentioned in the article, with the ad placed on the same page, that is usually done at the advertiser's request AFTER the fact. I have absolutely no idea who is advertising from month to month. When an advertiser is mentioned in an article, I will alert the ad staff, and they in turn will let the ad client know about it. It is done as a courtesy, nothing more.<p>BTW, selling a subscriber list is common practice in the magazine business. Nothing new here.<p>As to the FREE subscription -- Yes -- The subscription is free, with no strings attached. That is common practice for trade magazines in all but a few trade areas. Most magazines (including consumer magazines) do not make a profit on subscriptions. The way a magazine -- any magazine -- makes a profit is by selling advertising. this should not come as a shock to anyone. <p>David G. Cassidy<br>Editor - TURF Magazine
To:<br>Dave Cassidy<br>Editor - Turf Magazine<p>Mr. Cassidy, hate to ask you, but would you mind commenting, elaborating, on another post here (over 45 replies) entitled "Peein in the bushes" ? Interested in your views, whether you agree with Phil or not, on his position? He caught the "dickens" for his post, will you even chance making a statement so that we know where Turf Magazine might stand on posting an issue like that in a public forum? Are you for, against, no answer, or take a middle of the road "stance"?<p>A-1<br>