We had another 5 inches of snow last night in my area. I have been running ads for the last three weeks and have only gotten three responses. Do you think I should run an ad outside my target area? The paper I have been advertising in ships to four towns in my corner of the state. If I ran one in another paper it would mean quite a bit more commuting to any potential new accounts. Its only 18 degrees in the sun right now, do you think it could be the weather ?