i pay myself all of my profit after expenses which is 65% roughly. if i get my mower paid off then my profit will be 70%. 30%? really? there's no way to make it on that if you are a small solo business. maybe for a big company that is the norm after paying all the employees and everything but 30% of a million dollars a year is more than 70% of $30k a year so they are making a lot more money than a solo guy despite having more expenses. they are making $300k at 30% where i am making $20 something thousand at 70%.