What people say to get work...

That's pretty bad. Unfortunately you're probably correct. Maybe what they'll get is a weeks worth of business at most, till people see that they're getting what they've paid for. The rest of 'Cheap Lawns' time may be spent running around town giving cheap estimates.

I have said this before but there are all types of customers out there. There are the ones who go to McDonalds and order hamburgers and there are ones that go to the Palmer House and order steak.
I try and attract the steak eaters.

Imagine your business being swamped with 100 calls for a ten dollar mow. How much incentive are you gonna have come week 2? I always say bring it on to these ads because they have absolutely no idea about business. The good thing for you is that these people may need a lawn care company in a few weeks. Just make sure you educate them about steak and hamburger.

I Love Ad's Like that, When My Phone rings It The Steak Eaters The cheap Ones Call the Other Number.

Originally posted by John Gamba
I Love Ad's Like that, When My Phone rings It The Steak Eaters The cheap Ones Call the Other Number.

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Steak or burger, all comes from the same animal

Different Area's!

X & O* Lawncare

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I feel bad for that guy that put that add in the paper. He's doing what any guy would do to put food on the table.

And if he's just a kid.. Well then I happy that he's learning hard work. I started out the say way.

P&P LawnCare*LandScape

It may not be that he knows nothing about business, he may just want to orient his busines as a high volume with a reduced profit margin, but at the end of the day, all of his eggs aren't in one basket. Now I'm not saying I would put an ad like that out, bluntly advertising my company as being cheap, but you can always attract customers the first year, show them what quality work you do making a small profit, and then the second year increase your price to expand your profit margin. I don't think that's an ignorant way to start/expand a business at all.

Originally posted by maple city
This was in our local paper...

X & O* Lawncare
Cheap.
Call XXX-XXX-XXXX

*The name has been changed to protect the ignorant.

Sad part is, his phone is probably ringing off the hook around here.

Just thought I'd share.

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Would it had been better if his ad stated a price (most lawns $25)?

First of all

None of you know for a fact that he is a low baller.

Think about it. It is a good tactic to get your phone ringing and get you out there estimating.

I have seen adds where I am. Any average lawn cut $17. I called that add one year. Edging was extra, trimming was extra, beds extra. Everything was extra. Just cut and run $17

Steak or burger .... True coming from the same animal. But lets talk price...... ahhhhhh, now we get somewhere.

This guy is a lowballer. Glan, put the pipe down. X&O will not be in business long.

We all started somewhere. And with the job market the way it is he might be laid off and trying to feed a few kids.

I just posted this because I thought it was interesting. Personally, I would never want people to associate the word CHEAP with my company in any way. When I advertise, I say "affordable rates, professional results". I don't mind being affordable. Just never want to be cheap.

You know, some homeowners pride themselves on how much they pay for lawn services. I guess it is competition among the wealthy. Most people equate the word "cheap" with inferior results. Words like competitive and affordable may be a better choice. As for "cheap" mow and goes, I don't do them. Your work is your best calling card. I can't stand non edged and trimmed yards. It's like washing a car but not washing the wheels. It's the whole ticket or nothing. Mow, edge, trim, blow are all included in the price. What do yall think. Do you like leaving whiskers when you shave?

My wife dosnt......Your absolutley right. I think cheap should be phrased differently. Affordable sounds alot better. Maybe its just the guys first time....Im sure in time he'll learn. If he last.

Just love to listen to all of the people who forgot where they came from!Leave the guy alone,if his quality is no good he is of no consequence, if his quality is good then you all will just whine because now you have to do better to keep up with the competition.Competition is good for everyone it's called BUSINESS.
And you ALL started somewhere!

Wonder how anyone knows this is 'a guy'.
Could be someone very familiar with the business, marketing, and that market in particular. Could be a full blown LCO wanting to 'buy' its way into that market.
Just another thought.

We have an outfit that is going around putting marking flags in the lawn..."Winterize your sprinklers $20.00"

What an -----. He'll be gone but his damage will stay in the mind of the consumer.

Good thought rustic goat.
Could be true,but then again that would be called business as well.

Why do some people get so angry when they see someone with cheap prices? Wont they be gone soon anyway? Personally i dont use cheap or affordable, and get rid of people who call looking for it, but i think its how we all got our start, being cheaper..... unless people hired some of the people i see on here for their expertise, you know the ones, age on profile 30 years in business 25.