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would this be wrong?

Discussion in 'Lawn Mowing' started by miketina, Dec 29, 2006.

  1. miketina

    miketina LawnSite Member
    Messages: 55

    Would it be wrong to solicit the competitions customers? I mean approach them and hand them our business card. Is this bad business? Just looking for some input.
     
  2. GreenN'Clean

    GreenN'Clean LawnSite Bronze Member
    Messages: 1,512

    I hand out my Business cards every time I go out to eat,gas stations etc,, Are you going to homes of your competition and handing them out mike? I haven't ever done that but I have ran an add in the paper and have got customers because they weren't happy with the previous LCO.
     
  3. miketina

    miketina LawnSite Member
    Messages: 55

    I was thinking about going to the homes that I noticed used a lawn service and try to sell myself. I would know right off the bat that they used a service. But I don't know if this would be right or wrong?
     
  4. Wells

    Wells LawnSite Member
    from SLC UT
    Messages: 0

    Lets put it this way.....would it bother you if the competition found out where most of your clients lived and started soliciting them?

    It's one thing to solicit a whole neighborhood but it's another to specifically solicit another companies clients.

    It comes down to a moral issue and I personally wouldn't target my competitors clientele. I wouldn't have a problem targeting a neighborhood where other LCO's are known to work, but I wouldn't specifically go after their clients without blanketing the whole neighborhood with business cards or fliers.

    On the other hand if you're providing your clients with a decent service at a reasonable price they shouldn't have any reason to change to a competiting company.
     
  5. meets1

    meets1 LawnSite Gold Member
    Messages: 3,836

    I would probably do it. Reason is it is dog eat dog out there. I have had several new buys start up in the last 3 yrs. 1 guys is now out. Anyway - all these guys approached our commercial cliential - most stayed with us but there were a few that jumped ship to save a few bucks. Another guy approached a large condo we do - full days worth of work - 3 guys. He now as that. It makes me re-think some of my ethics regarding business but anymore - were all hungry and try to keep the plate full.
     
  6. lawnpro724

    lawnpro724 LawnSite Silver Member
    Messages: 2,201

    I agree with Wells, it may be dog eat dog out there but I have never and will never do that. I do advertise and solicit neighborhoods but I think going after someone elses customers is wrong ....... how would you like it. If you want to get a bad business rep among your peers then go ahead and see what happens to you.
     
  7. lawnpro724

    lawnpro724 LawnSite Silver Member
    Messages: 2,201

    I have had that done to me before and I didn't like it very much but I still won't go down to there level. I sign everyone to a contract, if they want to break it all they have to do is pay me the difference. Nothing like getting paid for not working.
     
  8. carcrz

    carcrz LawnSite Silver Member
    Messages: 2,085

    If you're going to do it, do us all a favor & don't do it right in front of us. I had a dummy do that to me this past season. He got an earful from me!!!
     
  9. LemkeLawns

    LemkeLawns LawnSite Member
    Messages: 81

    I wouldnt do it to residential, but commercial? If you can provide a superior service why not drop off a proposal? If the prospect isnt satisfied with their srvice and has another option that they would be happier with they would change. A good LCO can tell when a prospect isnt getting good service, if you see different crews there year after year or standards lower than yours, what is there to lose? Its also a way to have your name on "THE LIST." If a crew went out of business would the prospect be high and dry or have one of your cards and give you a call to replace the previous LCO? I dont think of it as taking away business from a LCO but providing assurance that if they need a new service provider that they will have one. Dont be a cut throat but an alternative.
     
  10. 1MajorTom

    1MajorTom Former Moderator
    Messages: 6,073

    what goes around comes around, is the way I look at it. Mess with us, and eventually it all comes back around to bite you in the butt.

    like wells said, it's one thing to solicit a specific neighborhood, but to just go up to certain houses that you know another company is servicing, is not something I would personally do. I'm referring to residential work, not commercial work.
     

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